Books like Emotional Design

Emotional Design by Donald A. Norman reads as informative, analytical. These 12 books share its genome — matched by how they actually read, not just their shelf label.

The Psychology of Everyday Things

Donald A. Norman · 1988

Both explore design & human-computer interaction

78% genome match

Don't Make Me Think

Steve Krug · 2000

Both explore user experience

83% genome match

Biomimicry

Janine M. Benyus · 1997

Both explore design

66% genome match

Elon Musk

Ashlee Vance · 2013

Same nonfiction feel

63% genome match

Theory of Fun for Game Design

Raph Koster · 2004

Both explore user experience

68% genome match

The evolution of useful things

Henry Petroski · 1992

Both explore design

67% genome match

The One Device

Brian Merchant · 2017

Both explore product design

68% genome match

How to Build a Car

Adrian Newey · 2017

Both explore design

64% genome match

Descartes' error

Antonio R. Damasio · 1994

Both explore emotion

66% genome match

E-commerce

Kenneth C. Laudon · 2002

Same tech feel

63% genome match

Understanding Comics

Scott McCloud · 1993

Same nonfiction feel

61% genome match

Invisible Women

Caroline Criado Perez · 2019

Both explore design

61% genome match